In order to create a business offer that is interesting to consumers, you need to study your target audience (TA) well and create an image of an ideal customer. We tell you how to correctly create a customer profile, where to get information and what mistakes to avoid. Why create a customer portrait: A customer portrait (customer profile, user profile, customer avatar) is a collective image of the target audience. It describes a typical user of a… Read More "How to Create the Right Customer Profile: A Great Guide with Examples"
