Best Paid Traffic Sources for Affiliate Marketing: Guide #1

Hello affiliate marketers! I was once in your shoes myself – trying to squeeze everything out of organic traffic, but it’s like waiting for a tree to grow. Then I invested $50 in Google Ads, and made $200 in a week – that was my moment of epiphany! As you realize, free traffic and SEO also give their fruits and did not abandon these methods of promotion, because there should be many sources of profit, but paid traffic gives you speed: instead of months of waiting, you see results in days.

In this article, I’ll share 30+ best paid sources that will work for any kind of offers – from CPA affiliate programs to P2E games. Ready to learn how to turn $10 into $100? Let’s go!

How to Choose a Source of Paid Traffic for Your Offer

Before spending money, let’s understand what you need. First, determine the type of offer:

• P2E Gaming: Requires a gaming audience, best to use social media
• Affiliates (e-commerce, software): Search engines and native ad are suitable
• CPA, CPL, CPI (leads, purchases): Pop traffic and push notifications work great

Next, consider GEO (US, Europe, Canada, South America, Australia or Asian countries), Gender and Age (18-45 years old). You may have a budget of $10 to $500 – start small. I use the free Google Trends service to check how popular your niche is (for example, “P2E gaming” is up 40% in 2025). This helps you pick a platform that maximizes clicks and conversions. In other articles we’ll talk about tracking and split testing your bundles.

Popular Sources of Paid Traffic

These are the most popular paid traffic sources – let’s break them down in detail and talk about the benefits.

Google Ads

The king of search advertising, Google Ads allows you to bid on keywords to show ads on Google Search, YouTube and partner sites. It relies on an extensive ad network with advanced targeting capabilities.

• Benefits: Unrivaled reach (3.5 billion users), precise keyword targeting and robust analytics. Great for high-intensity traffic – ideal if your offer solves a specific problem
• Suitable for: Affiliates (eCommerce, software), CPA (leads)
• Features: PPC, CPC $0.50-$2, 75% global search coverage
• Example: I spent $100 on “best gaming equipment” and got 150 clicks, resulting in 5 sales ($250)

Tip: Start with $10, target the audience for your offer, and use negative keywords to reduce costs.

Facebook Ads

Facebook’s advertising platform is the most popular source of paid traffic among social networks. It offers detailed demographic and interest targeting, which is ideal for attracting interested social media users. It supports video, carousels and lead ads.

• Benefits: Massive audience (2.9 billion users), affordable CPC and extensive retargeting capabilities. Ideal for building brand awareness or promoting interactive offerings such as games
• Suitable for: P2E games offers, affiliates (health, fitness, POD, courses)
• Features: Interest-based targeting, CPC $0.30-$1.50
• Example: $50 on a fitness offer brought 200 clicks and $120 in revenue

Tip: Use video ads with gameplay for P2E games or unboxing of items to attract attention.

Instagram Ads

Part of the Facebook ecosystem, Instagram Ads focuses on visually stunning content – stories, videos, and posts – targeting a younger audience focused on images and quick interactions.

• Benefits: High engagement rates (CPM $5-$10), influencer integration, and mobile-focused design. Ideal for lifestyle or gaming related offers that are visually appealing
• Suitable for: Affiliates (fashion, beauty, health, lifestyle)
• Features: Visual content, CPM $5-$10
• Example: $30 on a fashion offer brought 100 clicks and $80 profit

Tip: Partner with micro-influencers ($20 per post) to get an extra boost. Use light, uncluttered creatives.

Create eye-catching images with AdCreative.

TikTok Ads

Advertising platform TikTok uses short viral videos to capture the attention of Generation Z and millennials through in-feed ads and branded effects. It’s a hotspot for trend-driven campaigns. Excellent source of free and paid traffic.

• Benefits: Explosive growth (1B users), creative freedom and low cost per engagement. Ideal for P2E games or trendy affiliate products
• Suitable for: Youth style, gadgets, P2E, and other trends
• Features: Video, CPM $10-$20, 1 billion users
• Example: $40 on P2E game got 300 views and 20 installs ($100)

Tip: Create 30-45-second videos with a strong call to action and “shout-out” stories.

LinkedIn Ads

LinkedIn’s professional network advertising platform targets business owners, executives and job seekers by offering sponsored content and InMail. Ideal for high-ticket offers.

• Benefits: Precise B2B targeting by job title or industry, valuable leads and premium audiences. Great for CPA offers in need of serious buyers
• Suitable for: B2B, CPA (professional offers, finance, services, education)
• Features: Job Title Targeting, CPC $2-$5
• Example: $100 on a B2B offer generated 50 leads and $300 in revenue

Pro tips: Use sponsored posts to build your authority. Build personal connections – the best advertising is recommendations.

Bing Ads

Microsoft’s search advertising platform, offering a less competitive alternative to Google Ads with similar targeting capabilities.

• Advantages: Lower CPC due to less competition, large reach (500 million users) and integration with Microsoft products. Great for e-commerce
• Suitable for: Affiliates (e-commerce), CPA
• Features: PPC, CPC $0.30-$1
• Example: $50 to advertise a product brought 120 clicks and $150 revenue

Tip: use long keywords, such as “buy gaming chair online”.

Niche and Less Popular Sources of Paid Traffic

This is where we find the hidden gems – low-competitive platforms with great potential. If you master these sources and find the right settings for your campaigns you will easily outperform your competitors in terms of revenue.

Quite a large number of people spend time on the Internet not just browsing social media feeds, they are looking for solutions to their problems or information about something on third-party sites, reading news in professional publications and specialized forums – this is your time to get on stage with the best offer!

Outbrain

A native advertising network that places content-style ads on major sites like CNN and Forbes and drives traffic to recommended links with relevant content.

• Benefits: High quality traffic from verified domains, 100% opt-in and strong brand protection. Ideal for content-driven offers or business offers
• Suitable for: Affiliates (SaaS, courses, software, financial products)
• Features: Native ads, CPM $3-$7
• Example: $50 on an article about games yielded 200 clicks and $90 revenue

Tip: Target premium sites to increase ROI.

Taboola

Similar to Outbrain, Taboola runs native ads on affiliate sites, emphasizing compelling headlines to increase click-throughs rates.

• Benefits: Affordable CPC, wide reach (400 million users) and easy integration. Ideal for educational or lead-generating offers
• Suitable for: CPA (leads), affiliates (education)
• Features: Native, CPC $0.20-$0.50
• Example: $30 for education offer brought 150 clicks and $60 profit

Tip: Use catchy headlines, such as “Secrets Revealed.”

PropellerAds

A versatile advertising network offering pop-ups, push notifications and banners, known for affordable traffic from a variety of sources with an extensive GEO.

• Benefits: Low cost of entry, global reach (300 million users) and flexible targeting. Great for budget testing CP or CPA campaigns
• Suitable for: CPA (pop-under traffic), P2E
• Features: Pop-under, CPC $0.001-$0.05
• Example: $20 on a P2E game yielded 1000 clicks and 10 installs ($150)

Tip: Filter by geographic location to avoid low quality traffic.

Adsterra

A global advertising network specializing in push notifications, pop-unders and native advertising, targeting app and game marketers.

• Benefits: High conversion rates, mobile-focused (250 million users) and fraud protection tools. Ideal for app installs or game offers
• Suitable for: CPA (games, apps), affiliates
• Features: Push, banners, CPM $0.50-$2
• Example: $25 per app offer brought 500 clicks and $75 revenue

Tip: Test push notifications for engagement.

Revcontent

A native advertising platform that integrates content-style ads into sites like Entrepreneur, emphasizing user engagement.

• Benefits: Premium placement, strong analytics and 350 million impressions per month. Ideal for affiliate offers in healthcare or finance
• Suitable for: Affiliates (health, finance, courses, business tools)
• Features: Native, CPM $1-$3
• Example: $40 on a finance offer yielded 200 clicks and $100 profit

Tip: Target sites like Forbes to increase authority.

Udimi (Solo Ads)

A marketplace that connects buyers with email list owners for solo ad campaigns targeting niche audiences.

• Benefits: Direct access to warm leads (100k users), affordable prices and seller ratings. Ideal for MLM or CPA lead gen
• Suitable for: CPA (leads), affiliates (MLM)
• Features: Email newsletter, $0.10-$0.50 per click
• Example: $30 for 300 clicks got 15 leads and $90 in revenue

Tip: Choose sellers with 5 stars for quality traffic.

PushGround

A push notification advertising network targeting gaming and app traffic, offering real-time bidding and targeting.

• Benefits: High engagement (200 million users), mobile-centric approach, and low fraud. Ideal for P2E or app install campaigns
• Suitability: P2E, CPA (games)
• Features: Push notifications, CPM $0.50-$1.50
• Example: $20 for a game yielded 400 clicks and 20 installs ($80)

Tip: Target mobile users for best results.

Media.net

A contextual advertising network based on Yahoo and Bing, offering display and native advertising for rich-content sites.

• Benefits: High CPMs, easy integration (300 million users) and premium ad placement. Great for monetizing blogs or affiliate sites
• Suitable for: Affiliates (content, site monetization), CPA
• Features: Contextual, CPM $2-$5
• Example: $50 for a blog ad brought 250 clicks and $120 in revenue

Tip: Integrate with your website for uninterrupted traffic.

DirectCPV

A pay-per-view (PPV) network that delivers ads when users visit specific URLs and targets cost-effective traffic.

• Benefits: Ultra-low CPC, broad reach (150 million users) and niche targeting. Ideal for quick testing of CPA offers
• Suitable for: CPA (pop traffic)
• Features: PPV, CPC $0.001-$0.02
• Example: $15 for an offer that gets 1,500 clicks and 10 conversions ($50)

Tip: use landing pages to increase conversions.

ZeroPark

A pop-under and domain redirect network targeting app installs and lead gen, with advanced GEO and device targeting.

• Benefits: Affordable CPM, flexible campaigns (200M users) and real-time optimization. Ideal for mobile app or game traffic
• Suitable for: CPA (games, apps), P2E
• Features: Pop-unders, CPM $0.10-$0.50
• Example: $25 per app yielded 800 clicks and 15 installs ($75)

Tip: test multiple geographic areas to scale.

HilltopAds

A pop-under network specializing in adult paid traffic, with a focus on high-volume and low-cost campaigns.

• Advantages: Cheap CPC, large adult audience (120 million users) and customizable filters. Great for niche CPA offers and smartlinks
• Suitable for: CPA (adult traffic), X-games
  Features: Pop-unders, CPC $0.001-$0.03
  Example: $20 on adult offer yielded 2,000 clicks and 20 conversions ($80)

Tip: Filter bots to maintain quality.

JuicyAds

Ad network targeting adult traffic, offers banners, pop-under ads, and keyword targeting for niche campaigns. Test this paid traffic source with the iMonetizeit affiliate network.

• Benefits: High conversion potential (150 million users), flexible ad formats and strong adult targeting. Ideal for adult CPA offers
• Suitable for: Adult traffic, CPA
• Features: Banners, pop-under, CPM $0.50-$2
• Example: $30 on adult offer brought 1000 clicks and $100 revenue

Tip: Use keyword targeting, eye-catching banners for accuracy.

Clickaine

A push notification network with a focus on mobile paid traffic, offering real-time bidding and geo-targeting.

• Benefits: Mobile-focused (180 million users), affordable CPM and high engagement. Ideal for P2E or app install campaigns
• Suitable for: CPA (mobile traffic), P2E
• Features: Push, CPM $0.30-$1
• Example: $20 per play yielded 600 clicks and 12 installs ($60)

Tip: Optimize for iOS and Android.

AdMaven

A pop-under and banner ad network targeting gaming and app traffic, with a focus on cost-effective solutions.

• Benefits: Low cost of entry (130 million users), anti-fraud measures and geolocation flexibility. Great for testing gaming offerings
• Suitable for: CPA (games), affiliates
• Features: Pop-unders, CPM $0.20-$0.80
• Example: $15 per game yielded 700 clicks and 10 installs ($50)

Tip: target geographies with high CPC, such as USA.

ExoClick

A global advertising network specializing in adult and mainstream traffic, offering banners, pop-under and retargeting.

• Benefits: Wide reach (200 million users), multiple ad formats and powerful retargeting tools. Ideal for adult offers or apps with cheap paid traffic
• Suitable for: Adult traffic, CPA
• Features: Banners, push, CPM $0.50-$1.50
• Example: $25 per adult offer yielded 1200 clicks and $180 revenue

Tip: Use retargeting to re-engage visitors.

RichAds

A push- and pop-under network focused on mobile and gaming traffic, with advanced optimization capabilities.

• Advantages: High mobile conversion rates (170 million users), real-time bidding and European focus. Ideal for P2E games
• Suitable for: P2E, CPA (mobile apps)
• Features: Push, pop-unders, CPM $0.40-$1.20
• Example: $20 per app that gets 500 clicks and 15 installs ($75)

Tip: Focus on European markets to get a higher ROI.

MGID

Content style advertising on niche and mainstream sites.

• Benefits: Quality traffic (250 million users), strong analytics and niche targeting. Great for content or CPA offers
• Suitable for: Affiliates (content, blog monetization), CPA
• Features: Native, CPM $2-$4
• Example: $40 for blog ads brought 200 clicks and $100 profit

Tip: Target niche sites for higher engagement.

Infolinks

A contextual advertising network that integrates contextual, in-fold and display advertising into websites, focusing on non-intrusive monetization for publishers.

• Benefits: Easy to set up (100 million users), unobtrusive ad formats and decent CPMs. Ideal for affiliate sites with lots of content
• Suitable for: Affiliates (e-commerce, content)
• Features: Contextual, CPC $0.10-$0.40
• Example: $30 to advertise a product yielded 300 clicks and $90 revenue

Tip: For best results, work in tandem with a content site.

AdRoll

A retargeting advertising platform that allows you to re-engage visitors who have left your site through display and social advertising.

• Benefits: High conversion rates (300 million users), advanced segmentation and cross-channel reach. Ideal for warming up potential customers
• Suitable for: Affiliates (retargeting), CPA
• Features: Retargeting, CPM $5-$15
• Example: $50 for retargeting yielded 150 clicks and $120 revenue

Tip: Target a warm audience to maximize ROI.

Table of Comparison for Paid Traffic Sources

A Step-by-step Plan to Launch Your Campaign

Let’s turn theory into action! Here’s my proven plan:

Step 1: Choose an offerer and platform
For example, a P2E game on TikTok or a CPA offer on PropellerAds.

Step 2: Create a landing page
Use Carrd.co (free) to create a quick page with a CTA like “Learn More”.

Step 3: Set up targeting
Choose US/Europe, age 18-35, interests (gaming, finance).

Step 4: Test $10-$20 ads
Track with Google Analytics (free). Aim for 100-200 clicks.

Step 5: Scale to $100+
If ROI > 100% (e.g. $50 yielded $100), increase budget.

Example: $50 on Facebook → 200 clicks → 10 conversions → $300 → $250 profit.

Tips for Saving Money and Maximizing Your Profits

Here are my most useful tips:

Free tools: Google Keyword Planner for keyword research, Bitly for link tracking.
Start small: Test with $5-$10 to avoid losses.
Avoid bots: Check the quality of your paid traffic with analytics (bots = 0 conversions).
Monitor competitors: Use spy-services, see what’s currently on top and converting well, take examples from the best creatives and targeting, improve and launch your campaigns!
Example: I saved $30 by filtering out low quality traffic on PropellerAds, which increased ROI to 150%.

Conclusion: Your Next Step to More Money

Friends, paid traffic is your ticket to the big leagues! Start with Google Ads for broad audience offers or ExoClick with $10 for iMonetizeit smartlinks, test them out and scale successful campaigns. I’m predicting 500-900 visits per month and $200-450 in revenue from SmartLinks. If you have any questions, post reply in the comments and I’ll try to help you win!